Salesforce Experience Cloud development on LWR

The problem

Most Experience Cloud sites end up slow, generic, and invisible to search engines. Older Aura templates carry heavy page weight; theming fights the framework; and public content that should be pulling in organic traffic sits behind render-blocking JavaScript that crawlers struggle with.

For customer self-service and partner enablement, that costs you twice: a worse experience for users, and missed organic reach for content you already own.

What we deliver

• LWR community sites — modern Lightning Web Runtime builds for customer portals, partner communities, help centres and self-service.
• Theming & design systems — brand-accurate theming that works with the framework, responsive across devices.
• Identity & login flows — self-registration, SSO, social login, and the sharing model behind secure access.
• Custom Lightning Web Components — purpose-built LWC where standard components fall short.
• Performance optimization — page weight, lazy loading, and Core Web Vitals (LCP, CLS, INP) tuning.
• SEO optimization — titles, meta, structured data, clean URLs and crawlability for public pages.

Our approach

1. Audience & journey mapping

We define who the site serves — customers, partners, prospects — and the journeys that matter, before touching layout.

2. Architecture & sharing

We design the data, sharing and identity model so the right users see the right content securely.

3. Build with performance & SEO in mind

We build on LWR with page weight, accessibility and crawlability as first-class concerns — not an afterthought.

4. Measure & refine

We validate Core Web Vitals and search visibility, then refine based on real numbers.

Outcomes you should expect

• A faster community site with healthier Core Web Vitals.
• Public content that search engines can actually crawl and rank.
• Secure, well-modelled access for customers and partners.
• A theme and component set your team can maintain.